Enterprises Look to Mobile Operators

BARCELONA — An independent survey by Tango Networks(tm) of 300 European

enterprises, investigating enterprise attitudes towards fixed mobile

convergence, has revealed some surprising findings. Despite operators

showing little interest in the enterprise market over the last few

years, 34% of enterprises consider mobile operators to be their “natural

choice” when it comes to FMC implementation.

Conventional industry thinking suggests that the enterprise market

opportunity has passed mobile operators by, with the fixed telecom

equipment providers in pole position to capture FMC business. However,

Tango Networks’ survey findings reveal that 52% of European enterprises

believe mobile operators are capable of delivering an effective FMC

solution; a further 31% are undecided. Only 17% of enterprises have

written mobile operators off completely.

“This survey sends a clear message from the enterprise to mobile

operators - when it comes to FMC, the door is wide open,” said Alastair

Westgarth, CEO at Tango Networks. “But too often, operators are focused

on services targeting the saturated consumer markets. Amazingly, only a

tiny percentage of sessions at Mobile World Congress will focus on the

enterprise.”

“A staggering 71% of European enterprises with more than 3,000 employees

consider FMC valuable to their organisations. Around 41% of these

larger organisations are either in the early stages or have yet to

commence FMC adoption. This is a wonderful opportunity for mobile

operators to capitalise on, focusing on their enterprise customers and

significantly growing their enterprise revenue streams,” continued

Westgarth.

Only 7% of enterprises felt that mobile operators lacked understanding

of their needs and a mere 5% questioned their reputation in delivering

FMC.

“Mobile operators are pushing at an open door when it comes to impacting

the enterprise FMC market,” added Westgarth. “They are clearly

recognised and respected as being key enterprise players. All they need

now is an FMC technology offering such as the Tango Abrazo(tm) that

brings all the functionality of enterprise PBXs to the mobile phone - a

complete one-number, one-handset enterprise mobility solution.”

Tango Networks Inc.

This entry was posted on Thursday, November 20th, 2008 at 11:53 pm and is filed under Mobile Convergence. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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