CHICAGO — Novarra, the leading provider of next- generation mobile Internet platforms and services, announces that its Vision(TM) server version 6.5 is the content transformation platform used by Vodafone UK’s Vodafone Mobile Internet service. Vodafone UK customers can now access the breadth of the Internet with a rich mobile user experience, without requiring a change to their existing handsets.

Novarra has worked with Vodafone UK to present consumers with a customized seamless integration of portal, search and the Internet. This simple and intuitive service will be immediately available to millions of Vodafone customers.

From the outset, the service will be available on more than 150 Vodafone UK handsets through the Vision platform that fully supports the range of industry handsets and WAP or HTML browsers. Vodafone Mobile Internet customers can now select the “www” tab or the Google search field for a rich web experience powered by Novarra’s transformation solution.

Novarra’s Vision server automatically transforms the web to fit handset specific capabilities such as screen and memory and dramatically reduces mobile network bandwidth required to support rich Internet traffic. This delivers optimal speed, presentation, usability and content quality across mass-market handsets and high-tier handsets with full HTML browsers.

The service delivers a customized, integrated navigation experience that links the portal with the Internet. Advanced features like Snapshot(TM) zoom and enhanced content prioritization provide visual richness and speed, while minimizing the number of clicks for each consumer web session. Other capabilities include full support for WAP, Mobile Favorites and personalization features.

“Vodafone live!’s success has been due to the breadth of content and user experience. Vodafone Mobile Internet is the next step in satisfying consumer demand,” said Al Russell, Head of Mobile Internet & Content at Vodafone UK. “We firmly believe that an intuitive user experience is the cornerstone of consumer uptake and usage. After extensive testing and evaluation, we chose to partner with Novarra for the most advanced user experience combined with the platform scalability and performance we require.”

Vodafone Group plc (NYSE: VOD)

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